Much like doing taxes or jumpstarting a car, some things just aren’t always taught in schools,...
Picture this scenario: your client is preparing to announce their Series C funding round. You start...
When crafting a pitch for media, where do you start? What’s your first thought? Maybe it’s, ‘Who...
2024 has not been kind to the media industry. Two months into the new year and we’ve seen the loss...
Have a timely, attention-grabbing opinion? It might be perfect for an op-ed.
In media relations and PR, relationship-building and communication are everything. Building strong...
Standing out from the crowd is vital in a consumer media landscape that is flooded with product...
2023: the crazy year in media that brought us smarter text-generating AI, the death of the Twitter...
While common, newsletters as a PR tool should not be overlooked. Newsletters are written and sent...
Starting with an initial idea, crafting a compelling pitch, and sharing your story with a...
How a pitch turns into a story can sometimes feel like a black box. Each media room is structured...
During every holiday season, headlines proclaiming, “The perfect gift for your mom,” “Ideal gifts...
One of the most common challenges PR professionals face is knowing the right way to contact...
Building the right media list is crucial for effective public relations and media outreach. A...