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    Pitches That Placed: How to Pitch a Product Review to The San Diego Union-Tribune

    This pitch landed a company feature and product review in The San Diego Union-Tribune for their approach to hand-curated experiences and high-touch concierge services for employees and employers.

    Have you landed a top-tier, trade, or regional placement that you want to feature on Pitches That Placed? Submit your pitch here and look for an email from us with a publishing date!

    Let’s see why this pitch worked:


    Let’s take a look at the actual pitch that placed: 


    Screen Shot 2023-05-16 at 11.22.12 AM 


    Our PR bestie explains why it worked:

    • “Leveling up the type of interview -- not just a phone call but an EXPERIENCE."
    • "Identifying the RIGHT reporter -- one with a local lens that's interested in specific companies."
    • "Connecting the company to something happening in the world now to encourage timeliness (US Surgeon General’s report)."

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    Want to pitch other journalists at The San Diego Union-Tribune?

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    From an agency reporter to senior editors, learn how to pitch journalists on #CoffeeWithAJournalist. See more examples of pitches that landed on The TypeBar.

    Do you have a pitch that landed your client exceptional coverage that you want to highlight? Email us at with your pitch and 3-5 reasons why you believe it worked.

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