This pitch landed a company feature and product review in The San Diego Union-Tribune for their approach to hand-curated experiences and high-touch concierge services for employees and employers.
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Let’s see why this pitch worked:
Let’s take a look at the actual pitch that was placed:
Our PR bestie explains why it worked:
- “Leveling up the type of interview -- not just a phone call but an EXPERIENCE."
- "Identifying the RIGHT reporter -- one with a local lens that's interested in specific companies."
- "Connecting the company to something happening in the world now to encourage timeliness (US Surgeon General’s report)."
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