Pitches That Placed: How to Pitch Thought Leadership to Healthcare Digital

Pitches That Placed: How to Pitch Thought Leadership to Healthcare Digital

Learn how this pitch landed a thought leadership placement in Healthcare Digital for their client's CISO and her thoughts on cyber attacks in the healthcare industry.

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Let’s see why this pitch worked:

 

Let’s take a look at the actual pitch that placed: 

 

Screen Shot 2023-03-27 at 4.35.27 PM 

 

Our PR bestie explains why it worked:

  • “Called out something unique and interesting about their CISO in the subject as well as the body (top hacker)."
  • "Included the executive's notable experience."
  • "Included the fact that cybersecurity was relevant amidst recent attacks."

 

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From an agency reporter to senior editors, learn how to pitch journalists on #CoffeeWithAJournalist. See more examples of pitches that landed on The TypeBar.

 

Do you have a pitch that landed your client exceptional coverage that you want to highlight? Email us at info@onepitch.co with your pitch and 3-5 reasons why you believe it worked.

 

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