This pitch landed a company's president a thought leadership opportunity in Post and Courier for commentary on the current "migration" of residents to the Carolinas.

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Let’s see why this pitch worked:

Let’s take a look at the actual pitch that placed: 

Our PR bestie explains why it worked:

• It was timely due to many people migrating to the South.
• Offered more context on why we're the industry leader and a trusted source on this topic.
• Linked to relevant sources with stats/facts to weave into the story.
  

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