--- title: "Pitches That Placed: How to Pitch Announcements to Forbes - Blog" description: Learn how this company announcement of a brand new flight route landed a placement in Forbes. image: https://blog.onepitch.co/hubfs/Pitches%20That%20Placed-%20How%20to%20Pitch%20Announcements%20to%20Forbes%20%20(1).jpg --- [![OnePitch](https://blog.onepitch.co/hubfs/raw_assets/public/OnePitch_May2025/images/onepitch-logo-black.svg "OnePitch")](https://onepitch.co/) - [Product](https://onepitch.co/product-features/overview/) - Media Lists - [MFY Media Lists](https://onepitch.co/media-lists/build) - [DFY Media Lists](https://onepitch.co/media-lists/dfy-media-list-submit/) - Resources - [AI Tools Hub](https://ai-hub.onepitch.co/) - [Contact](https://onepitch.co/contact-us/support) ## Pitches That Placed: How to Pitch Announcements to Forbes ![Pitches That Placed: How to Pitch Announcements to Forbes](https://blog.onepitch.co/hubfs/Pitches%20That%20Placed-%20How%20to%20Pitch%20Announcements%20to%20Forbes%20%20(1).jpg) [Pitch Tips](https://blog.onepitch.co/tag/pitch-tips) On this week’s Pitches That Placed, we’re highlighting a pitch that landed coverage in [**Forbes**](https://www.forbes.com/sites/brandonschultz/2021/05/17/why-airlines-are-dramatically-increasing-flights-to-smaller-cities/?sh=4ee7be445e29) for an announcement of a  brand new flight route out of JFK. Let’s see why this pitch worked: #### **Let’s take a look at the actual pitch that placed: ** *Subject line: JFK nonstop to Boise this summer share* *Hi \_\_\_\_ -* *I hope you have been well! I wanted to flag for you some big news from Boise for NYC residents such as yourself. The airport is getting its first nonstop service from a New York City airport. JetBlue is starting nonstop flights on July 2 from JFK running four flights a week (see release here). It will also be Boise Airport’s longest flight and furthest to the east. * *We know that travelers have been looking for more lesser-known under-the-radar places that have an outdoor component and Boise really is just that. I’ve included a few proof points below my signature that might help to make a case for summer travel consideration, especially for New Yorkers who want to get out to some place new. Also please see the latest new developments release here.* *Might you have a spot to fit this news into anything you are working on or might in the coming weeks? Any social sharing is also encouraged (@visitboise on Instagram; @BoiseCVB on Twitter). * *Best,*   #### **Our PR bestie explains why it worked:** - “Timely and part of a larger trend of airlines increasing service to smaller cities.” - “Newsworthy topic of the ‘first ever’ nonstop from the NYC market.”  - “Destination is lesser known and outdoorsy for New Yorkers to explore easily.”   \_\_\_\_\_\_\_\_   Want more tips for pitching Forbes? See more [**insights on pitching journalists at Forbes**](https://blog.onepitch.co/hs-search-results?term=Forbes&type=SITE_PAGE&type=BLOG_POST&type=LISTING_PAGE) on The TypeBar. Do you have a pitch that landed your client exceptional coverage that you want to highlight? Email us at [**info@onepitch.co**](mailto:info@onepitch.co) with your pitch and 3-5 reasons why you believe it worked. ### ***Want more blogs like this?*** Click below to subscribe to our newsletter and receive weekly emails with the top blogs from The TypeBar! #### The OnePitch Tea Get made-for-you media lists, interviews with amazing journalists from our podcast and live feedback sessions, and event opportunities with our Pitch Posse—everything you need to pitch smarter. #### Follow us Connect with us on social media [In](https://www.instagram.com/onepitchsaas/) [X](https://twitter.com/onepitchsaas/) [Li](https://www.linkedin.com/company/onepitchsaas/) [Tt](https://www.tiktok.com/@onepitch_saas/) [Yt](https://www.youtube.com/channel/UCyFUQD_FX-_VhtQNlen79fg/) #### Related topics [Roundups](https://blog.onepitch.co/tag/roundups) [Pitch Tips](https://blog.onepitch.co/tag/pitch-tips) - Feb 27, 2025 ##### [8 Journalists to Watch for International Women's Day](https://onepitch-3865253.hs-sites.com/the-onepitch/8-journalists-to-watch-for-international-womens-day-0-1) Feb 27,As International Women’s Day approaches in March, it’s the perfect time to spotlight the... [Roundups](https://blog.onepitch.co/tag/roundups) [Pitch Tips](https://blog.onepitch.co/tag/pitch-tips) - Feb 27, 2025 ##### [8 Journalists to Watch for International Women's Day](https://onepitch-3865253.hs-sites.com/the-onepitch/8-journalists-to-watch-for-international-womens-day-0-1-0-0) Feb 27,As International Women’s Day approaches in March, it’s the perfect time to spotlight the... [Roundups](https://blog.onepitch.co/tag/roundups) [Pitch Tips](https://blog.onepitch.co/tag/pitch-tips) - Feb 27, 2025 ##### [8 Journalists to Watch for International Women's Day](https://onepitch-3865253.hs-sites.com/the-onepitch/8-journalists-to-watch-for-international-womens-day-0-0-0) Feb 27,As International Women’s Day approaches in March, it’s the perfect time to spotlight the... 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