--- title: "Pitches That Placed: How to Pitch Digiday - Blog" description: Learn how this thought leadership piece around the NFT space landed coverage in Digiday. image: https://blog.onepitch.co/hubfs/PtP%20-%20Digiday%20(1).jpg --- [![OnePitch](https://blog.onepitch.co/hubfs/raw_assets/public/OnePitch_May2025/images/onepitch-logo-black.svg "OnePitch")](https://onepitch.co/) - [Product](https://onepitch.co/product-features/overview/) - Media Lists - [MFY Media Lists](https://onepitch.co/media-lists/build) - [DFY Media Lists](https://onepitch.co/media-lists/dfy-media-list-submit/) - Resources - [AI Tools Hub](https://ai-hub.onepitch.co/) - [Contact](https://onepitch.co/contact-us/support) ## Pitches That Placed: How to Pitch Digiday ![Pitches That Placed: How to Pitch Digiday](https://blog.onepitch.co/hubfs/PtP%20-%20Digiday%20(1).jpg) [Pitch Tips](https://blog.onepitch.co/tag/pitch-tips) On this week’s Pitches That Placed, we are highlighting an intro to thought leaders in the NFTs that led to coverage in **[Digiday](https://digiday.com/media/digiday-guide-how-publishers-and-marketers-can-use-the-blockchain-in-their-businesses/)**. For reference, Digiday “takes a global view of the media and marketing industries and confronts the truths in technology’s disruption of these industries.” Let’s see why this pitch worked:   #### **Let’s take a look at the actual pitch that placed: **   *Subject line: META, and NFTs Oh My! - Following Up*   *Hi \_\_\_\_ -*   *It was great catching up with you this week. I wanted to follow up with you as I know you are working on a few stories around the NFTs and the metaverse. With news around NFT’s taking shape and flooding news feeds i.e. Gizmodo, Forbes and Crain’s Detroit Business.*   *I have a client, \[CLIENT NAME\], an analyst with \[CLIENT NAME\], a digital agency focused on using innovative strategies and digital experiences that have helped brands like Home Depot, HBO Max, American Cancer Society, etc. capture opportunities and solve problems.*   *\[CLIENT NAME\] is doing some amazing work around NFT’s (they have a virtual event slated for next week to educate on the topic, HERE) but they also have a wealth of knowledge on the subject that I know would be valuable for your audience and your upcoming content needs. I am happy to set up time with you to talk with them or answer any questions you may have via email.*   *Let me know what you need. Here to help and I look forward to your response.*   #### **Our PR bestie explains why it worked:** - “Relationships matter.” - “If there is anything I’ve learned in my time as a PR professional, you MUST create relationships with the media AND treat them like people.” - “I always try to use a quirky headline (where appropriate) and I always ask them what they need and let them know I am here to help them with what they are working on.” - “I keep my pitches as short as I can.” - “I also knew this reporter was working on upcoming content that spoke to what my client focused on, so I catered my pitch to meet her needs.”   \_\_\_\_\_\_\_\_   Do you have a pitch that landed your client exceptional coverage that you want to highlight? Email us at [**info@onepitch.co**](mailto:info@onepitch.co) with your pitch and 3-5 reasons why you believe it worked. ### ***Want more blogs like this?*** Click below to subscribe to our newsletter and receive weekly emails with the top blogs from The TypeBar! #### The OnePitch Tea Get made-for-you media lists, interviews with amazing journalists from our podcast and live feedback sessions, and event opportunities with our Pitch Posse—everything you need to pitch smarter. #### Follow us Connect with us on social media [In](https://www.instagram.com/onepitchsaas/) [X](https://twitter.com/onepitchsaas/) [Li](https://www.linkedin.com/company/onepitchsaas/) [Tt](https://www.tiktok.com/@onepitch_saas/) [Yt](https://www.youtube.com/channel/UCyFUQD_FX-_VhtQNlen79fg/) #### Related topics [Roundups](https://blog.onepitch.co/tag/roundups) [Pitch Tips](https://blog.onepitch.co/tag/pitch-tips) - Feb 27, 2025 ##### [8 Journalists to Watch for International Women's Day](https://onepitch-3865253.hs-sites.com/the-onepitch/8-journalists-to-watch-for-international-womens-day-0-1) Feb 27,As International Women’s Day approaches in March, it’s the perfect time to spotlight the... [Roundups](https://blog.onepitch.co/tag/roundups) [Pitch Tips](https://blog.onepitch.co/tag/pitch-tips) - Feb 27, 2025 ##### [8 Journalists to Watch for International Women's Day](https://onepitch-3865253.hs-sites.com/the-onepitch/8-journalists-to-watch-for-international-womens-day-0-1-0-0) Feb 27,As International Women’s Day approaches in March, it’s the perfect time to spotlight the... [Roundups](https://blog.onepitch.co/tag/roundups) [Pitch Tips](https://blog.onepitch.co/tag/pitch-tips) - Feb 27, 2025 ##### [8 Journalists to Watch for International Women's Day](https://onepitch-3865253.hs-sites.com/the-onepitch/8-journalists-to-watch-for-international-womens-day-0-0-0) Feb 27,As International Women’s Day approaches in March, it’s the perfect time to spotlight the... 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