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3 Reasons Why Pitching An Intro Is Better Than a Story Idea
More often than not, you’ll hear from novice and seasoned PRos alike that your best bet when...
Coffee with a Journalist: Anthony L. Fisher, The Daily Beast
Anthony L. Fisher is the senior opinion editor and a columnist for The Daily Beast, and also writes...
Monitoring News and Trends About Clients and Competitors
Keeping a finger on the pulse of news and relevant trends across your clients and their competitors...
Coffee with a Journalist: Beth Gillette, Cosmopolitan
Beth Gillette is a beauty editor at Cosmopolitan, where she covers skincare, makeup, hair, nails,...
11 Tips for Pitching Freelancers
Much like doing taxes or jumpstarting a car, some things just aren’t always taught in schools,...
Coffee with a Journalist: Ilona Limonta-Volkova, NPR and Forbes
Ilona Limonta-Volkova is the host of Money Memories, an NPR podcast, as well as a contributing...
What Is Press Release Syndication and Why Is It Important?
Picture this scenario: your client is preparing to announce their Series C funding round. You start...
Coffee with a Journalist: Tim Crino, Inc.
Tim Crino is a senior editor at Inc. where his coverage focus is on cybersecurity and data privacy....
Pitching Regional and Local vs. National Media
In the world of public relations, it’s no secret that tailoring your pitchrather than blasting out...
Coffee with a Journalist: Farrell Evans, Freelance
Farrell Evans is a freelance journalist covering a range of topics including business, golf,...
Overheard in LA: What's Your Top Win This Month?
You don’t need a specific or special holiday to celebrate the wins, both big and small, in life and...
Coffee with a Journalist: Monica Pitrelli, CNBC
Monica Pitrelli is the editor of CNBC Travel, part of CNBC. Monica covers news, trends, and...
What's "In" for PR this Spring
Spring is a time for renewal and newness in all areas of life, even in your public and media...
Coffee with a Journalist: Maya Goldman, Axios
Maya Goldmanis a reporter at Axios where she covers health care and health policy, including topics...
Why Media Training is Important in 2024
Between social media apps, live TV, and countless streaming services, we’re exposed to and...