Have a timely, attention-grabbing opinion? It might be perfect for an op-ed.
In media relations and PR, relationship-building and communication are everything. Building strong...
Standing out from the crowd is vital in a consumer media landscape that is flooded with product...
2023: the crazy year in media that brought us smarter text-generating AI, the death of the Twitter...
While common, newsletters as a PR tool should not be overlooked. Newsletters are written and sent...
Starting with an initial idea, crafting a compelling pitch, and sharing your story with a...
How a pitch turns into a story can sometimes feel like a black box. Each media room is structured...
During every holiday season, headlines proclaiming, “The perfect gift for your mom,” “Ideal gifts...
One of the most common challenges PR professionals face is knowing the right way to contact...
Building the right media list is crucial for effective public relations and media outreach. A...
Thanks to technology, Journalists have many options for conducting interviews. Some prefer...
Behind every great brand is a killer PR professional or team working to make it all appear...
Pitching exclusives can be difficult, especially when you are trying to keep it short, succint, and...
Creating visibility for clients is no easy task, but it's important to note that clients have to be...